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CREATIF is a strategic brand consultancy elevating beauty, wellness & lifestyle brands into icons of industry leadership. We craft brands that connect deeply with consumers, combining passion with purpose and a keen sense of social responsibility.

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Case Studies

Transforming your
vision into SUCCESS

Every brand wants to captivate and connect, but standing out presents a challenge for most. Our speciality is to create unique brand worlds, stand-out identities, packaging that steals the shelf and e-commerce experiences that help you grow. All while resonating with your market. We use strategic insights and flawless execution through our signature process to elevate brands, helping turn your vision into a tangible reality. We turn your challenges into success.
Beauty, Wellness

THE ESSENCE OF MODERN LUXURY

Scents tell stories. They can transport us back to memories and places. Asrìq's founder, inspired by travels that touched her soul, wanted to share these special moments with the world in a natural and sustainable way. Our role was to bring this vision to life, and ensure the customer experience was as exquisite as the scents in their collection, bringing their global inspirations to life.

Asrìq

Startup Launch

Strategy, Branding, Messaging, Packaging & Product Development, E-commerce design, Campaign Development, Content Strategy & Production

Beauty Clinic

the art of natural beauty

One of the leaders in Sydney's cosmetic scene was once lost, drowning in admin work. We worked on a strong brand foundation ready for expansion and an immersive booking platform, freeing her time. What was a single-woman operation is now a thriving business that keeps growing.

Fresh aesthetics

Rebrand

Strategy, Branding, Messaging, Print Development, Website & Booking portal, Campaign Development, Social Media Design

Wellness

THE SCIENCE OF WELLNESS

We’re much better at ‘doing life’ when rested. Salt Lab creates products to help with that—helping people sleep better and recover faster. Hitting a growth plateau and brand fogginess, we helped them with a strategic end-to-end rebrand to clarify their messaging and reach a new, untapped audience.

SALT LAB

REBRAND

Strategy, Branding, Messaging, Packaging & Product Development, E-commerce & Wholesa Portal, Campaign Development, Social Media Design

Skincare

NATURE'S TOUCH OF BEAUTY

After 20 years, Annod's brand and packaging needed revitalizing. With over 40 products, customers were overwhelmed, and the founder struggled to attract new clients and retailers. We implemented a strategic rebrand, simplifying choices with an intuitive icon system and creating sustainable, refillable packaging. Along with a high-converting e-commerce site, Annod has since acquired global retailers, won over 20 international awards, and revitalized their market presence.

Annod natural skincare

Rebrand

Strategy, Branding, Messaging, Packaging & Product Development, E-commerce design, Campaign Development, Content Strategy & Production

Beauty, Wellness

THE FUTURE OF HOLISTIC HEALTH is now

Ninety-two percent of women are nutrient deficient, often turning to hard-to-swallow pills. Cybele aimed to change that with an all-in-one drinkable supplement enhancing gut, brain, skin, and mood. But there was a problem. Investors weren’t convinced. The product looked too generic to stand out.
Our comprehensive approach included strategy, branding, packaging, and e-commerce. This resulted in securing $500K in investment, selling out presales, and initiating distribution agreements with retailers in the US.

cybele

startup launch

Strategy, Branding, Messaging, Product Renders and Production, Packaging, E-commerce, Content, Launch Strategy