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For Startups

Embarking on a journey in the beauty, wellness, and lifestyle industry can be both exciting and daunting. At Creatif, we specialize in guiding startups through this crucial phase, ensuring they have everything they need to captivate investors and succeed in the market. Whether you are in the pre-seed stage with a groundbreaking idea or between Seed and Series A with some funding secured, we are here to help you realize your vision with a strong, strategic brand foundation.

Unique Value Proposition
Startups in the beauty, wellness, and lifestyle sectors often struggle with clarity and compelling storytelling. Founders are usually too close to their products, focusing on features rather than the transformative benefits their products offer. This is where we come in. Our expertise lies in crafting compelling brand worlds and stories that resonate deeply with consumers and investors alike. We understand that in these industries, eye-catching and effective packaging is crucial for success. We ensure that your packaging not only stands out on shelves but also delights customers during application, making a lasting impression and driving purchase decisions.

Our Approach

Each project we undertake is completely unique, tailored to your needs, vision, and market. We always start by questioning everything and using data to guide our decisions. Here’s how we ensure your startup’s success:

Strategy and Market Research:

  • Vision Alignment: We start by ensuring your brand vision aligns with your goals, setting a strong foundation for successful investment.
  • Market Fit: Through comprehensive market research, we position your product perfectly within the market, targeting the right audience.
  • Consumer Behavior: We delve into consumer insights to understand what fosters long-term loyalty and genuine connections.
  • Brand Strategy: We define a powerful brand strategy that highlights your unique value proposition and sets you apart in the market.

Branding and Positioning:

  • Branding at the Epicenter: Branding is at the epicenter of all that we do. We turn ideas into stories, stories into brands, and brands into compelling cultures with loyal followings.
  • Visual Identity: Developing a cohesive and robust brand identity, including logos, typography, and color palettes that captivate your audience at first glance.
  • Verbal Identity: Our storytelling crafts compelling narratives that resonate emotionally, forging deeper connections with your customers.

3D Prototyping and Rendering:

  • Concept Development: We bring your ideas to life through 3D prototyping, allowing for refinement without heavy investment.
  • Investor Presentations: Our rapid prototyping ensures you have polished, professional prototypes to impress investors.

Packaging Creation and Production:

  • Shelf Appeal: We design packaging that not only stands out on shelves but also captures the essence of your brand, crucial for beauty, wellness, and lifestyle products.
  • Customer Experience: Our packaging solutions are designed to delight during application, enhancing the overall product experience.
  • Diverse Needs: We handle e-commerce packaging, PR kits, welcome kits, and merchandising for new customers to ensure a consistent brand experience.
  • Engaging Copy: We craft persuasive packaging copy that drives purchase decisions.
  • Sustainability: We explore sustainable options to ensure your packaging reflects your commitment to quality and innovation.

Pitch Deck Creation:

  • Investor Appeal: We create persuasive pitch decks that highlight your brand’s potential, helping you secure crucial investments.
  • Proven Success: Our pitch decks have helped numerous clients secure funding even prior to Seed rounds.

Go-To-Market and Marketing Strategies:

  • Launch Planning: We develop market entry strategies that ensure a successful and sustainable launch.
  • Integrated Marketing: We create comprehensive marketing plans that align with your brand vision and market needs.
  • Performance Marketing: Our services include SEO, meta ads, email marketing, content marketing, PPC (Google ads), and PR outreach to drive growth.
  • Social Media: We produce engaging social media content that aligns with your brand’s story and drives sales.

Website Development:

  • Shopify Specialists: As Shopify partners, we build websites that convert and support your bottom line.
  • Retention Focus: We implement strategies like subscriptions, memberships, loyalty programs, influencer partnerships, and more to retain customers.
  • Engaging Platforms: We develop websites that are not only visually stunning but also highly effective in converting visitors into customers.
  • Effective Communication: Our websites are designed to cut through the noise, addressing FAQs and potential concerns upfront.
  • Growth-Oriented: We apply strategic insights to create responsive websites geared for growth and customer delight.

Campaigns and Content Creation:

  • Impactful Campaigns: We create visually striking campaigns that effectively convert from concept to execution.
  • Comprehensive Content: Our services include photography and videography that bring your brand’s story to life.
  • AI Integration: We leverage AI to enhance content creation and campaign execution, ensuring efficiency and impact.

Custom Solutions:

  • Tailored Services: We customize our services to fit your unique needs, ensuring a personalized approach.
  • Bespoke Solutions: We offer tailored solutions for specific challenges, whether it’s product formulation, packaging, or digital presence.

Kind Words

“The brand for a product like ours is super important and I would never have been able to imagine anyone better than Creatif for it. Investors were amazed at the rebrand, and the board of advisors was impressed with the packaging kit, including lots of delighters that are fantastic.”


Our collaboration process is highly personalized and fluid, ensuring that we adapt quickly to the fast-paced startup environment. From the initial client form to the complimentary consultation with our founder Irene, we dive deep into understanding your vision, mission, and challenges. This thorough approach allows us to create custom proposals and adapt our services as needed throughout the project.

Sustainability Practices

Sustainability is at the core of what we do. We assess your sustainability goals and incorporate eco-friendly practices wherever possible. Whether it’s reducing packaging layers, using recycled materials, or leveraging innovative solutions like sugarcane or algae packaging, we ensure your brand not only appeals to eco-conscious consumers but also stands out in the market.

Technological Tools

We leverage advanced AI and 3D tools to support your startup. Our 3D rendering capabilities allow you to present investors with stunning, professional prototypes without the cost of production. AI helps us create sophisticated early-stage campaign content and social media imagery, ensuring your brand tells a compelling story from the outset.

Future Goals

Our vision for the future involves expanding Creatif Ventures, working closely with a select number of startups each quarter. With over 70% of our team having startup experience, we deeply understand the challenges faced by new businesses. We are committed to leveraging our expertise and extensive networks to support startups through their investment rounds and beyond, ensuring they achieve sustained growth and success.
Partnering with Early Stage Consumer Brands
We believe in partnering with passionate entrepreneurs to bring groundbreaking ideas to life. At Creatif Ventures, we collaborate differently by combining brand design, strategy, packaging, and storytelling to help startups secure further investment and grow.

Typically involved between Seed and Series A stages, we ensure your brand gains the traction it needs.

Our latest partnership:
Revolutionizing the supplement aisle with an all-in-one drinkable formula for beauty, health, and body composition / coming soon

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